Page 6 - nlf1953sri
P. 6

Current pricing  of  industrial land in Southern  California indicates
                       that the  Newhall property could be  competitively priced at $3000
                       to $3500  per acre.  (See  Section V  for  discussion of pricing).  As-
                       suming this  price to be the  current value  of  the  land,  the  19 52  per
                       acre  income ($53)  rep re sen ts  a  1. 77  to  1.  51  percent gross  rate  of
                       return.    Using  6  percent as  a  reasonable  rate  of  return,  the  cost
                       of using  the  land for farming  as  opposed to  its use for  industrial
                       sites  is $127  to  $157 per acre per year.}:_/


                 5.    The  attractiveness  of  the  Newhall property to  industry is  enhanced
                       by the  availability of large  sites  on the  railroad and  close to  major
                       highways.  Adequate  utilities  and  good weather  conditions  are also
                      favorable factors.  Approximately  190,000 people  live  in the  San
                       Fernando Valley,  within 20 driving miles  of_ the  center  of  the  New-
                       hall property;  therefore,  a  good potential labor  supply is located
                       within a  tolerable  commuting distance .  In addition,  the  good  in-
                       dustrial  sites in the  San Fernando Valley are  expensive  and limited
                       in number.


                 6.   Residential development  on the  property at the  present time  does
                       not  seem to  hold  good possibilities for  s.uccess .  Large vacant
                      plots  of ground  in the  San Fernando Valley are  still available for
                      use  as  residential areas.  It is  reported that as  much as  35  per-
                       cent of the  working  population of  the  Valley moves  out  of  the  Valley
                      during  working  hours .  While  the  exact number  of  people  living  out-
                       side  the  Valley who  now work in the Valley is  not known, it is  be-
                      lieved that the  industry located within the  Valley is  not  sufficient to
                       support the  local population.  Therefore,  it is  doubtful  that an ex-
                      tensive  residential development in the  Newhall  area,  on the pe-
                      riphe:t:y  of  a  valley that probably cannot  support its  own population,
                      could be profitably undertaken.  Only after  a  firm industrial base
                      is  established in Newhall can residential and  commercial develop-
                      ment take place  on a  sound basis.

                      The  towns  of Newhall  and Saugus  are for  the  most part blighted
                      areas.  Employment opportunities  in the  immediate  area do  not
                      seem adequate  to  support the  local population.  Even  so,  a  number
                      of the  employees  of the  Bermite Powder  Company live  in San
                      Fernando  Valley.  No  definite  pattern of  employment or  commuting
                      habits  with  respect to  the  local population was  developed,  since  in
                      the  short run the  local population will not have  any great impact on
                      the  Newhall  subdivision.  Because  of the  substandard character  of
                      Newhall and Saugus,  the  Company in its master planning may want
                      to  buffer  its  own development from these towns.






                      l/  (0. 6  X  $3,000)  - $53  = $180-$53  ::  $127
                           (0. 6  X  $3,500)  - $53  = $210-$53  = $157



                                                         -5-
   1   2   3   4   5   6   7   8   9   10   11